Kamis, 21 April 2011

Web 2.0 series: RSS FEEDS

The power of an RSS feed

When you are working with our Web Designer the other day, I saw something interesting on our site. They were two odd looking icons in the upper right corner. I asked him what they were. "it's our RSS feed." I had heard of an RSS feed, but never took the time to investigate the matter further. What I learned is that you can fill your own lists with more qualified buyers. An RSS feed gives your Web site and the businesses some powerful advantages.

Advantage # 1: Become an authority

An RSS feed readers to subscribe to the blog online. Your daily or blog posts automatically sent to their Inbox when they log in. Readers login with their email address. You can use your RSS feed to become an authority in any given subject. Your blog should be concentrated on information to help interested buyers resolve their problems. Whether you're delivering good and useful information, your qualified consumers keep coming back.

When it comes to make a purchase that they choose. Why? You've established yourself as a trusted authority on solving their problems. On the Web, it is not enough to have a Web site. And who cares if you have a slick video presentation. At the end of the day looking for qualified buyers of products and services that solve their problems.

Advantage # 2: get qualified buyers

Readers of your RSS feed is one thing. To get qualified buyers is another. You need two goals for your RSS feed. The first time, you want to establish your company and your Web site as an authority on solving their problems. Secondly, do you want to get qualified buyers who need your solutions. Visitors to your site do not increase your profit. Only qualified buyers will fill that role.

What is a qualified buyer? A qualified buyer is someone who needs your solution, you will need it now, can afford and are ready to use it now. It is much different than someone who looks around. By providing them with relevant content that will solve their problems, more potential consumers that appear on your site and buy from you.

Advantage # 3: control of Information

The main benefit of your RSS feed is the opportunity for qualified consumers to opt in to your blog. Qualified consumers don't have to worry about spam. They have decided not to receive information from you on a regular basis. Control the information they receive from you by a qualified buyer. This is good because they are very close to becoming a regular paying customer. Over time, they decide to get more detailed information about other products and services.

This is a true fact. We do not buy from people we don't like. I buy my Vanilla steamer at Starbucks, because I'm the guy to be them. bring into our tyre got the job because the summer my wife and I like him. Qualified buyers get useful information from you, they like you., and finally they will buy from you. Do not miss the opportunity to use your blog as an RSS feed. You'll get more site authority, qualified buyers and profits!

You can read more about iLocal, Inc. at http://www.ilocalonline.com/. Visit our blog at http://www.blog.ilocaonline.com/
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